How We Work

Familiar faces criterion

At Vipkids, we believe a familiar environment for your child is of paramount importance. After all, a child who feels safe dares to go exploring. That is why we work according to the familiar faces criterion. But what exactly does this mean for you and your child?

What is the fixed-face criterion?

Simply put: we limit the number of different pedagogical professionals assigned to a group. For each child, we assign a number of 'familiar faces'. These are the trusted faces who know your child inside and out, know which cuddly toy is their favorite, and recognize exactly when a child needs a little extra encouragement or, conversely, a moment of calm.

How does it work in practice?

The law sets clear requirements regarding the number of familiar faces a child may have. At Vipkids, we organize our schedules so that on the days your child is present, at least one of these trusted staff members is always present.

  • For the very little ones (0-1 year): Babies have an extra need for continuity. That is why, in the smallest groups, we work with a maximum of 2 or 3 familiar faces.
  • For toddlers (1-4 years): As children get older, their world expands. Here, we work with a maximum of 3 or 4 familiar faces per child.

Why is this so important?

  • Emotional safety: A child builds a bond with the employee. This provides calm and self-confidence.
  • Better handover: The lines of communication between you as a parent and the permanent staff are short. They know exactly what happened that day.
  • Custom development: Because the staff member knows your child well, we can better tailor activities to your child's needs and talents.

At Vipkids, we go beyond just the rules; we build a second home. A place where your child is greeted every day by someone he or she truly knows.

Our top locations

Amsterdam North

๐Ÿ“IJdoornlaan 599

A small-scale childcare facility with familiar faces and personal attention. Children play together in mixed-age groups and are given the space to grow at their own pace.

Amsterdam Westerpark 1

๐Ÿ“Joan Melchior Kemperstraat 37A

A green, conscious childcare center where healthy eating and being outdoors are a matter of course. With a stable team and a warm atmosphere, every child quickly feels at home here.

Amsterdam Westerpark 2

๐Ÿ“Van der Hoopstraat 46A

A green, conscious childcare center where healthy eating and being outdoors are a matter of course. With a stable team and a warm atmosphere, every child quickly feels at home here.

Come by for a pleasant tour.

You will immediately see how we work, how warm the atmosphere is, and how we give every child personal attention. We are happy to answer all your questions over a cup of coffee. โ˜•๏ธ